YOU DON'T NEED CONVINCING ON WHY A BLOG CAN BENEFIT YOUR BUSINESS.
YOU JUST NEED A LITTLE HELP WITH THE HOW
As in… how on earth do you find the time to write, research, optimise, plan and promote your blog each month? On top of, ya know, running a whole business?
You’ll post consistently for a few weeks, share a few bits and pieces on Instagram, and then go totally cold turkey on your blog content for months (whisper it: even years…) at a time.
Spoiler alert: Jenna Kutcher and Amy Porterfield don’t write their own blog posts.
BUT YOU KNEW THAT ALREADY, RIGHT?
Because you already tried that whole outsourcing thing.
But let me guess: your VA is amazing at many things, but blogging isn’t one of them. And that ghostwriter you hired on Upwork? Yeah… thought as much.
If you want a content strategy that ticks all the right boxes for all the right clients.
If you want blog posts that are far more than just pretty words on the page. That climb Google rankings, generate conversations and compel your hottest leads to work with you.
If you want to take blogging off your to-do list so you can actually get to a yoga class
(and finally quit trying to figure out all that SEO stuff)...
...then you, my friend, are in the right place. Because that’s totally our thing.
YOU BRING THE BUSINESS. WE'LL BRING THE KILLER BLOG CONTENT.
DONE-FOR-YOU BLOG POSTS WRITTEN WEEKLY, BI-WEEKLY OR MONTHLY.
Here's how our blog packages work
Our OG blogging package. Want regular blog posts you feel proud to share on your website? Blogs that quietly grow your business and help you reach new clients? Don’t have the time, interest or writing skills to do it yourself? Then this is for you.
Sign up for The (Anything But) Basic subscription package for 3 or 6 months and choose from weekly, biweekly or monthly blog posts. Your audience will love them, and you’ll love sharing them.
Each subscription package includes:
Topic consultation + research (either give us a steer or let us bring ideas to the table. Be warned: we get very enthusiastic about this)
Blog organizer (so we can keep track of everything in one master content calendar)
1,000+ words (the optimal length to please the Google Gods)
SEO headlines, title & meta description (extra things to please the Google Gods)
Keyword research + backlinks (more Google pleasing)
Optimized imagery (including alt-text and titles to boost SEO) plus branded infographics
A customized brand voice guide (so you can stay consistent across all platforms, whoever’s writing for your business)
Resources and ideas to help you repurpose and maximise the mileage of your blogs
Oh, you want us to post it to your Wordpress, SquareSpace or Wix site? We can do that too.
Investment starts at $300 per blog
THE (ANYTHING BUT) BASIC
(PSST! We thought of that too!)
Blogs are just one part of your content marketing strategy.
WOULDN'T IT BE SUPER USEFUL TO HAVE SUPPORT WITH THE REST?
THE SUPER SOCIAL BOOSTER
The great thing about blogging is that it’s basically done-for-you content, ready to chop up and repurpose across social media channels. Just one blog can give you enough content for a month. Seriously!
And, did you know? 4 in 5 US moms use Pinterest to look for new products and ideas. What’s more, the number of users grew 50% in the first half of 2020. If you run a business and work mainly with women, it’s an incredible extra string to your marketing strategy.
But time is of the essence. And you may not want to be spending your time repurposing and promoting your blog content across social media. So let us do it for you.
Upgrade The (Anything But) Basic with The Super Social Booster.
You get all the regular blog support from The (Anything But) Basic package, plus:
Three unique and on-brand Pinterest Pins with Pinterest keyword-optimized titles and descriptions
Images for an Idea Pin to help you skyrocket your Pinterest engagement.
A set of social media posts for up to four platforms (Facebook, Twitter, Instagram, LinkedIn) including an announcement post, a value-boosting post (to emphasize your expertise) and a promotional post for your products or services.
Investment starts at $375 per blog post
THE INBOX UPGRADE
Been going a little bit Casper The Friendly Ghost on your email list lately? The great thing about blogging regularly is that you always have something to share with your list.
Plus, promoting your blogs in your email newsletter maximizes their impact and drives more traffic to your website.
Enter: The Inbox Upgrade. Your new secret weapon in the war against writer’s block and email anxiety. As well as your blogs, we’ll send intro copy, a catchy call to action (to get people clickin’), two subject line options and a stock image to use in an email.
Never stare at a blinking cursor again!
Investment starts at $350 per blog post
THE FULL KIT & KABOODLE
Want it all? We’ve bundled it up for you. Just like it says in the name, The Full Kit & Kaboodle is, ummm, the full kit and kaboodle.
How great would it be to know you’ve got your blogs, social media and email content handled every single month? Ready to promote your business and reach new audiences, totally stress-free.
That’s a lot of time freed up in your iCal all of a sudden, my friend.
In addition to your subscription blog posts, The Full Kit & Kaboodle includes:
Social media posts and optimized Pins across a choice of platforms (basically, everything from The Super Social Booster)
Copy for email marketing, including an intro, 2x subject line choices, a CTA and one stock image (yep, that’s everything from The Inbox Upgrade).
Investment starts at $425 per blog post
"Get Blogging" Strategy Session
You (or someone on your team) want to get a blog off the ground. But you're just not sure about the how.
Schedule a 90-minute call with Kanoe, our resident blogging expert. She'll help you create an action plan to take your creative business' blog from just an idea to an audience-loving SEO-powerhouse.
In your Strategy Session, we cover:
Blogging goals for your business
Choosing the right platform
Branding your blog
Picking strategic topics
Keyword research 101
SEO made easy
Blog-writing best practices
How to repurpose your content like a pro
PLUS: You'll get a FREE workbook and Action Plan to make sure you get the most out of your session!
Investment starts at $250.
THE 3-2-1 BLAST OFF INTENSIVE
Ready for a blog but just need some help getting started? Then the 3-2-1 Blast Off Intensive was made just for you.
In just one weekend, we'll get your blog set up on your WordPress, Wix, Shopify, or Square site. With the heavy lifting done, you'll be ready to take over and get blogging on your own!
Your Blast Off Intensive will get you:
Your blogging consultation call (1 hr).
An established blog on your website with Categories and suggested Tags.
Applied style preferences and branding elements.
Two final, loaded, and LIVE blog posts with imagery.
Best practices for your business' blog for yourself or future writers.
Investment starts at $750 for the one-day intensive.
ADD SOME A'S TO YOUR Q'S
I don’t know what I need to blog about. Can you help me plan out a content strategy too?
No problem! We kinda geek out on that stuff over here. When you start a blogging subscription with us, we’ll also share our custom Blog Organizer with you. This is where we keep our agreed-upon topics, deadlines, and more, and we’re happy to take the lead on the content planning side of things.
Will you post the blogs to my website as well?
If you want us to! So long as your site is hosted on Squarespace, Wix or Wordpress, we’re more than happy to jump in and upload your content at no additional cost. Ask us about it when we chat.
How does the process work?
If you decide to go ahead, you’ll be set up with an automatic monthly payment for whichever package you choose. Before we get going, you have a little bit of homework (we like to think it’s the fun kind). Just complete your Client Profile so we’ve got all the info we need to craft a great bespoke content strategy for you and your business. You’ll receive your blog one week before your post date, which is your opportunity to add in any edits. The team will then make any requested revisions before completing a final proof. From there, we’ll either post your blog for you or give you a Google Doc with everything you need to do it yourself. Simple!
Do the blog posts need imagery? Will you provide those?
Yes. And yes. As part of your subscription, we’ll also provide you with a selection of optimized blog post images. Use them if you like, use your own if you’d prefer. We won’t be offended! We also add in things like alt-text and titles to help boost your SEO ranking for that blog post (a fancy way of saying you’ll stand more chance of showing up in Google search results). Every blog also comes with a custom branded graphic.
How will you guys be able to sound like me?
We put a lot of focus on nailing client voice. In addition to a questionnaire we’ll get you to fill out, we also study your social media content, prior blogs, recordings of our Zoom calls (in the least creepy way possible, promise), and any other resources we can get our hands on to really learn your voice, quirks and all. We write for everyone: from pretty formal and serious folks to ones that tell us to let loose with their favorite swear words, and develop a detailed brand voice document for each client. We can give you the guide we develop too, so you can reference it with freelancers in your team, or across other brand communications.
Can I trial a month before I commit to a longer package?
While the minimum commitment is 3 months, almost every one of our clients has chosen to extend once they see the benefits of working together on their blog content. But if we’re not a good fit after 3 months, you won’t be charged for any more and can cancel any time after this point. If you’d like to see some blog examples from clients in your industry before you commit, we’ll be happy to share those!
"POLISHED PROSE TOOK MY SCATTERED THOUGHTS AND TURNED THEM INTO BEAUTIFUL, POLISHED BLOG POSTS THAT SOUND JUST LIKE I WROTE THEM."
"Not only is Kanoe professional, organized, and an amazing writer, but she is so kind and easy to work with. She's been a game-changer in my business and I couldn't be more grateful."
You save valuable time... Leave the research, writing, and editing to us. (We’ll handle it all, so you can focus on the stuff you do best.)
You get a professional content writing service...
Forget Googling “how to write SEO content”. Our blogs will target your ideal clients and generate solid leads.
You save money...
Outsourcing your blogs is a lot cheaper than hiring a new team member. With our custom subscriptions, you pay only for the content you need.